Sally Schroder
Sally Schroder keeps The 100 Companies running smoothly behind the scenes. As chief strategy officer, she manages newsletter distribution, works with members to grow their audiences, monitors reader engagement and continually finds ways to make The 100 platform more engaging across all markets. She also assists with production and proofing to ensure every eNewsletter is polished and ready to impress. In addition, she is the creator and face of The Today 100, generating ideas and content to produce our daily newsletter.
As co-owner of The 100 Companies, Sally is passionate about championing innovative approaches to modern media. She is especially excited about the launch of The Today 100, helping bring daily stories, fun facts and must-have ideas to a growing nationwide audience.
Kate McCabe-LeFever
As head of editorial, Kate oversees relationships with all our members and their teams, ensuring every newsletter hits the mark. She edits all content and manages our proprietary editorial engine and software platforms, keeping quality high across The 100 Companies newsletters, websites and social media channels nationwide.
Kate brings a wealth of experience as an editor, proofreader and K-12 educator. A UC Berkeley graduate in Anthropology, she has applied her editorial expertise across industries — from Microsoft Research to real estate — to help organizations communicate clearly and effectively.
Kate is thrilled to lead The 100 Companies alongside Sally Schroder, our chief strategy officer. Together they launched The Today 100, a daily newsletter designed to inspire, inform and connect readers with unique stories, fun facts and must-have ideas.
When she’s not immersed in the editing world, Kate loves camping, exploring new destinations and discovering new places far and wide.